MNI
FEATURE WORKS
PROJECT
ONSE KITO IS A CONTEMPORARY IRORI HOTPOT BRAND INSPIRED BY THE JAPANESE HEARTH—A PLACE WHERE FIRE, FOOD, AND PEOPLE COME TOGETHER NATURALLY. ROOTED IN THE IDEA OF SHARED MEALS AND SLOW LIVING, THE BRAND CREATES A WARM, INTIMATE DINING EXPERIENCE THAT ENCOURAGES CONNECTION AND PRESENCE. THE BRAND IS SHAPED AROUND THE CONCEPT OF “GATHERING.” FROM NAMING TO IDENTITY AND SPACE, EVERY DETAIL REINTERPRETS TRADITION WITH MODERN RESTRAINT, TRANSFORMING HOTPOT DINING INTO A REFINED, HUMAN-CENTERED RITUAL.
SCOPE
LOGO DESIGN
VISUAL IDENTITY SYSTEM
ART DIRECTION



